The campaign for its Dairy Milk Bliss chocolate included the line ''Move over Naomi, there's a new diva in town''.
A spokesman for the firm said: ''Cadbury understands that our latest advertising campaign for Cadbury Dairy Milk Bliss caused upset to Naomi Campbell and her family.
''Cadbury takes its responsibility to consumers very seriously indeed and we would never deliberately produce any marketing material we felt might cause offence to any section of society.
''It was not our intention that this campaign should offend Naomi, her family or anybody else and we are sincerely sorry that it has done so.''
The firm has withdrawn the adverts and pledged not to use them again.
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Source and Photo: The Telegraph UK
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