Wednesday, March 2, 2011

Swiss chocolate finds a sweet spot

SWISS chocolate makers sold more than 176,400 tonnes of chocolate last year as consumer appetites picked up.

Overall sales rose 1.3 per cent in volume and 2.4 per cent in value to 1.7 billion Swiss francs ($1.7bn), said Chocosuisse.

More than 60 per cent of Swiss chocolates are exported.

Sales abroad grew by just 0.8 per cent in volume in 2010, driven by healthy German appetite, according to the association grouping 18 major Swiss chocolate producers.

Germany with 15.8 per cent, Britain 13.2 per cent, France 9.0 per cent and Canada remain the biggest foreign markets for Swiss chocolates.

New consumers in Brazil, Israel, Canada and Saudi Arabia brought "impressive sales increases."

Chocosuisse admitted to a "bittersweet taste" early last year after annual sales dropped for the first time in six years in 2009, reflecting the impact of the global economic slump.

Article posted by Spencer Samaroo, Managing Director, Moo-Lolly-BarThe best online chocolate, lolly and confectionery store on the web!

If you like what you have read check out our updates on Facebook and Twitter.

Source and photo: News.Com.au


No comments: