Wednesday, August 3, 2011

Can bee sanctuary, chocolate save Australian tourism?

A native bee sanctuary in NSW, an African display at the Australia Zoo and a "total chocolate experience'' in Tasmania are among tourism projects to be funded by the Government.

Tourism Minister Martin Ferguson says the government will spend $8.5 million on 117 projects in the latest round of a program to help lift the quality and variety of tourism experiences, particularly in regional areas.

Mr Ferguson said 46 cents in every tourism dollar was spent in regional Australia, but the lack of investment in the industry was more pronounced in those areas.

The grants are provided on the basis that tourism operators matched the government's funding.

Many of the projects that received grants featured use of new technology to enhance tourists' experiences.

Fishabout Australia is developing a smart phone application to give recreational fishers a handbook in five different languages.

The Fraser Coast Regional Council in Queensland will also use its grant to develop a smart phone app, to guide people around its discovery trails.

Other grant recipients emphasised heritage or environmental tourism experiences.


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Source: The Australian


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